The other day, I was talking about how brilliant the Old Spice campaign was, and what a phenomenon Isaiah Mustafa has turned into because of it.
Well, just today, someone has decided to challenge the Old Spice Guy's reign of dominance!
Fabio was the guy who made other men envious almost three decades ago. It's amazing to see that while he has obviously aged, the man still has what it takes to be a brand spokesman who is both archetypal and satirical of machismo at the same time. That requires a kind of gravitas that I believe Fabio has in spades.
Such a huge, throbbing gravitas. I clearly did not look the word up in the dictionary for proper usage.
Need I say it again? Fabioooooooooooooooo!!!
Which horse am I backing, other than the one Isaiah was riding in the original commercial? Well, given my name is Marcelle FabiE, I guess I'd throw my hat in and go with Team FabiO, because really, when the immovable object and the unstoppable force clash with one another, picking a side doesn't really need any more thought or logic. Also, Fabio has appeared in hundreds of romance novel covers already. How many romance novel covers has Isaiah shown up in? Yeah, I didn't think so, either.
Quite honestly, whether you're Team Isaiah or Team Fabio, everyone wins. Unless of course...
... Where are the Old Spice Girls?!? We demand diversity!!!