Yesterday, a little thing I found myself involved in ended up going viral.
Gee, has that ever happened to me before?
Unfortunately, for the people behind this, their credibility comes into question when they forget about the first and most basic rule about the internet: if you set yourself up for the lulz, then lulz will be had.
Well, no, it's obviously not rule 1 of the internet, but it does undermine credibility somewhat for a supposedly net-savvy and net-inclusive event to be completely oblivious to the unfortunate implications of calling your Franchising seminar "FAP 2012."
Why can't more people be as savvy as Christopher Lao, who played off his infamy into a crowning moment of awesome. That's how you make lemonade out of lemons, and sadly, the people behind FAP 2012 didn't quite get that.
Which is too bad, really, because the hashtag trended long enough for people to notice, which is more than can be said for the #franchiseasia hashtag. There was very little discussion past yesterday, and you could see that nobody was pseudo-transcribing the goings-on at FAP 2012 anymore. No wonder it wasn't too difficult to actually hijack the entire hashtag the first time around.
Come one, come all! We're all classy people here.
It'd be interesting what they plan to do for FAP 2013, and what the Winter Armada of North Korea plan to do in 2012 as well.
Well, I guess that's all the hard news we could indulge in for a day. Next time something like this comes on the internet, you know we'll be there to prematurely make comments about the sticky situation we'd be immersed in.
But really, they should've seen this coming.